Archive for April, 2009

28th April 2009
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How I Hijacked a Google Adwords Account

Now before you start getting too excited by reaching for your gun expecting a capture reward after having read that headline, there’s no need to panic!
Nothing illegal went on here, however technically, I did hijack a Google Adwords™ account and take it away from its top level Administrator and give it back to its [...]

21st April 2009
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Let’s Connect? Thanks, But No Thanks!

I’m pretty active on a number of social networking sites including, Twitter and Facebook. However it was a rejection on LinkedIn that really felt like a kick in the teeth.

As I go about my daily activities I meet many different types of business owners. Some of these are associates that I work with regularly, some [...]

16th April 2009
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Page 1 of Google for Only £75 per Month

One of our web hosting clients emailed me today saying that he’d received a cold called from a search engine marketing company promising to get his website listed on page 1 of Google’s search results pages (SERPS) for “only” £75 per month.
The client wanted to know if it was a “good deal” or a complete [...]

7th April 2009
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Getting Local Down with Google Local

For sometime now Google, through its Local Business Center, has presented in its SERPS (Search Engine Results Pages) a list of nearby companies and services that are thought to be relevant to a localised search.
To demonstrate what I mean, try searching with the keyword phrase “commercial photographers in Leeds” (note the geographical modifier phrase for [...]

6th April 2009
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Thanks, But No Thanks Under What Circumstances Should You Turn Down Business?

I’ve just turned down the biggest contract of the year so far for my business.
The client wanted to give us the work and we were excited at pitching for it. However despite travelling up and down the country several times whilst negotiating the deal and having beaten off the competition, I decided to walk [...]